For years, Audley Consulting Group (ACG) has been at the forefront of AI technology, IT services, and government contracting in the DC Metro Area, delivering solutions that empower agencies and organizations to thrive in the digital age. Today, we are proud to unveil our new brand identity—a transformation that reflects not only where we are today but where we’re headed in the future.
A Legacy of Innovation: The Founding of ACG
ACG was founded in 2017 by Jatinder and Nikki Sehmi on a mission to redefine the role of technology in government and enterprise operations. From the beginning, our approach has been centered on delivering smart, scalable, and secure solutions that drive efficiency and innovation while providing and inclusive and diverse work culture for our employees. Over the years, we have expanded our expertise, working across multiple sectors to tackle some of the most complex challenges in IT and AI integration.
As our company grew, so did our vision. We realized that our brand needed to evolve to better reflect our capabilities, our culture, and the bold future we are building.
The Rebranding Journey: Reinventing ACG’s Identity
Rebranding a company is more than just a logo change—it’s a strategic realignment of identity, values, and mission. For ACG, this process involved deep introspection, collaboration, and creativity.
We began by evaluating what ACG represents at its core. We asked ourselves: How do we differentiate ourselves in the industry? How do we visually and verbally communicate our strengths and aspirations? Through workshops and discussions, key themes emerged—trust, forward-thinking innovation, and a commitment to excellence. These principles became the foundation for our new brand identity.
The design process for our new logo was an exercise in precision and storytelling. We sought a design that would symbolize our technological expertise, adaptability, and modern approach to problem-solving. The result? A sleek, sophisticated emblem that embodies movement, progress, and intelligence—just like ACG itself.
The Future of ACG: What’s Next?
We are doubling down on our investments in AI-driven solutions, cybersecurity, and IT modernization. As we continue to grow, our focus remains on providing top-tier consulting and technology services to government and private sector clients alike.
This rebrand is an invitation to our clients, partners, and future collaborators to join us on this journey. At ACG, we believe that innovation starts from within. This rebrand is our commitment to staying ahead of the curve, setting new industry standards, and leading with purpose.
Join Us on This Journey We’re excited to share this new era of ACG with you. Follow along as we continue to push the boundaries of technology, deliver exceptional solutions, and create lasting impact. Here’s to the future of ACG—smarter, stronger, and more innovative than ever before.